Resources
No deal is worth the danger. Protect your health and peace of mind—purchase from trusted retailers to avoid counterfeit products. View these resources to learn how to protect yourself from the harms of counterfeit cosmetics.
Real or Fake? Three Tips on How to Spot Fake Cosmetics and Personal Care Products Online
70% of consumers believe the products they purchase are authentic. Stick with trusted retailers to ensure your products are safe and authentic.
Simple Ways to Spot Counterfeit Cosmetics
Learn how to spot fakes before they reach your cart and protect yourself from the real cost of counterfeits.
How You Can Help
- Follow us on LinkedIn, Facebook, X and Instagram and reshare our content.
- Share our suggested social media posts (see below) or develop your own posts to share the content and tag us in your posts.
- Use #BuyNoLie in your social media posts.
- NOTE: Instagram does not support hyperlinks in captions. You must add the link into your Bio (Click “Edit Profile” to add a website URL). Then, direct your followers to the link by adding “Read more at the link in my bio” to your caption.
- When posting a photo to your Instagram stories, use a link sticker to link to our page.
Suggested Captions
Download the images, then copy and paste the suggested captions in your social media post.
You deserve a real look, not imitation products with unknown ingredients. Filter out fakes before you check out and protect yourself from the cost of counterfeits. #BuyNoLie
Is that deal for real? Don’t pay the price of counterfeit products with your safety. Stick with trusted sources when you shop. #BuyNoLie
You deserve a real look, not imitation products with harmful ingredients. Filter out fakes before checkout to save yourself from counterfeit products. #BuyNoLie
Is that deal for real? Don’t pay the price of counterfeit products with your safety. Stick with trusted sources when you shop. #BuyNoLie
Serum or scam? Protect yourself from harmful counterfeit products hiding in plain sight. Always check before checkout. #BuyNoLie
Can you filter out fakes from your cart? Stick with trusted sources so you don’t pay the price of counterfeit products. #BuyNoLie
Loving your skin means protecting it. Don’t fall for harmful fake products trying to sneak into your cart. Know the cost of counterfeits.
#BuyNoLie
Join the Movement
Beauty and personal care should be built on truth, not deception. You should feel confident that the product you purchase online is safe and authentic. Demand the real deal.
brought to you by
the Personal Care Products Council